About Marketing and Communications
The Division of Marketing and Communications oversees all aspects of the division: marketing, communications, media and public relations, community relations, crisis communications and College-wide events; responsible for all government relations campaigns and activities
Dr. Shannon McLaughlin Rooney
Vice President of Enrollment Management and Strategic Communications
Special Events and Community Relations
Plans all official College events; handles most non-instructional facilities usage requests and aids outside organizations in planning events at the College; responsible for community relations.
Director, Special Events and Community Relations
Special Events Assistant
Marketing and Web
Responsible for the development and implementation of the College’s strategic plans in relation to marketing; developing messaging for market segments and identifying collateral needed; advertising; working with internal colleagues on marketing planning. Responsible for the design, development and writing of the College’s website. Responsible for social media in coordination with Communications.
Executive Director of Marketing
Website Manager and Information Architect
Web Content Writer
Responsible for the design and development online and print publications; College photography; design and production of advertising materials, managing print process both internally and externally; works with internal colleagues to assess publications needs; production schedules for all projects.
Executive Director of Creative Services
Communications (Media and Public Relations)
Handles press and media communications and relations, coordinating media outreach with members of the College family; pitches stories to media, responds to media inquiries and secures media interviews; manages press conferences. Responsible for writing of College online and print publications; speech writing; social media. Supports VP on internal communications, crisis communications and government relations.
Director of Communications
Marketing Coordinator/ Writer
Social Media Coordinator