Presenters: Angela Miles, Dr. Shannon McLaughlin-Rooney, Jessica Scicchitano
Audience: Faculty, Staff, Administrators

Learning Goals

Participants will:

• Learn about Strategic Communications’ offerings, integrated processes and specialties designed to support and amplify our College’s story and public profile
• Gain an understanding of the dynamic media environment we operate in and how we develop, design and distribute messaging and collateral to connect and resonate with our audiences
• Obtain a practical understanding of how we can best work together to identify their goals and craft solutions to achieve them

Seminar Description

We are your strategic partners in meeting your communications goals! We are here to shine a light on all of the vital work, offerings and incredible people here at the College. Together we will examine our brand in a holistic, inclusive way and discuss the strategies and best practiced involved in stewarding and strengthening it. We create messaging campaigns, press opportunities, promotional materials, events, branded items, web, digital and social media and more to support your goals, your team and the students you serve. We are devoted to telling the College’s story and we couldn’t do that without partners like you. 

Meet members of our team and learn about our areas of expertise, offerings and how we can best work together. Branded toolkits, guides and resources will be shared as well. We appreciate and look forward to collaborating with you this fall!